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Corporate Interlink |
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The Media and Information Links Canberra, as the base of National Government in Australia, provides a unique combination of information service functions for Australian business. It is the centre for media coverage of national political and economic issues, and has representation by all of the significant print and electronic media outlets in this country. If a business wishes to achieve national media coverage for a particular issue, then the most efficient means is through the 'Press Boxes' and briefings to journalists of the Parliamentary Press Gallery. Government Departments in Canberra represent an enormous repository of industry data and assessments which can be tapped through a variety of means: There are the published reports produced by not only such agencies as the Australian Bureau of Statistics but also a whole range of Departmental studies and reviews, additionally there are papers developed by various research agencies and statutory authorities, most of which are not for sale through the Government Information Service. And there are often the "desk research"' reports / studies of Government Departments which are available - if their existence is known, and a request is made. There is also a wide variety of data available under the Freedom of Information Act. And there is that information which is only available on a verbal briefing basis, from within the bureaucracy. These "discrete comments" can provide a most valuable guide to trends in the direction and degree of Government policy developments. Corporate Interlink knows its way around the Canberra bureaucratic system and the media processes. It can both seek out information, assess and interpret reports and statistical material on a basis that applies specifically to your business or industry, and ensure that industry 'lobbying' campaigns are structured on a cost-effective basis that will ensure the best results for the funds invested |